About Digital Marketing

Digital marketing Introduction 

Digital marketing is the latest marketing trend. We use digital platforms to Showcase our products and services in Digital Marketing. Click here to view my next post.

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services.^[1][2] Its development during the 1990s and 2000s, changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life,^[3] and as people increasingly use digital devices instead of visiting physical shops.

 Digital marketing extends to non-Internet channels that provide digital media, such as television, mobile phones (SMS and MMS), callback, and on-hold mobile ring tones.^[6] The extension to non-Internet channels differentiates digital marketing from online marketing.^[7]

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